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Friday, May 8, 2015

Did you read the good news about the Chevrolet Impala being named the "Best Large Car" by Consumer Reports?  This was quite an accomplishment from a Detroit automaker!  And, Heiser is proud to carry the Impala model at both our Chevrolet locations, in West Allis and West Bend!

"This car is a really impressive vehicle and came such a huge way from where it was in redesign---it was really incredible," Jake Fisher, Consumer Reports' director of automotive testing, said in an interview.  GM vehicles "are showing stronger reliability, are more fun to drive and display technological advances that traditionally would have first appeared in import-brand cars."  The magazine's annual car issue went on sale this spring.

GM has made a priority of reinvigorating the brand and attracting younger buyers.  Karl Brauer, senior analyst at Kelley Blue Book's KBB.com, said the results showed GM continues its forward momentum.  "The automaker has improved every metric within its control, including product quality, sales, revenue and market share."


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