Heiser Toyota August 2013 Newsletter
Pat Pomeranz Provides Out of the Ballpark
Leadership at Heiser Toyota!
This
month we recognize our Heiser Toyota +Heiser Toyota Scion General Manager, Pat Pomeranz. He is known
for his smile and compassion to listen to the needs of both his staff and
customers. Thus,
once customers buy a vehicle from Heiser Toyota, they are part of the Heiser
family for life.
In a
recent dealerrater.com review, one customer stated:  |
| Our All-Star GM: Pat Pomeranz |
This is the 23rd vehicle that a family member or I have purchased from the Heiser Group. I always find dealing with Heiser very straight forward and friendly. I have recommended them to several of my friends. I especially like working with Heiser Toyota’s General Manager, Pat Pomeranz. Pat is very accommodating and has always made me feel comfortable. He treats you like a friend, and goes out of his way to say hi to me even when I come in for just service.
Pat
joined the Heiser family in July of 1984 and has been a Heiser General Manager
since 1997. He has held every role in
our sales department, from Sales Consultant to Finance Manager to Sales Manager
and finally his current role as General Manager. Thus, Pat is the type of
versatile leader that works hard to empower his staff and help them improve
every day. He understands the challenges
and rewards of each role in sales.
His career
motto is, “If your actions inspire others to dream more, learn more,
do more and become more, you are a leader.” He encourages his staff to improve
every day and treat every customer with the utmost respect. As a result, his staff is often
praised for the great customer service they give and how comfortable their
customers feel in the Heiser Toyota showroom. Pat is also quite proud of the
fact that many of the Heiser Toyota staff members grow into other leadership
roles within the Heiser organization.
Outside of the dealership showroom, Pat
enjoys watching baseball. In
fact, prior to being in the automotive industry Pat played baseball in the
Minor Leagues. He was drafted by the +Chicago White Sox in the 18th
round of the 1983 +MLB June Amateur Draft from the +Ole Miss - The University of Mississippi. Although
he says he doesn’t have much time for to play baseball or other hobbies these
days, he does enjoy a good afternoon watching Wisconsin sports, and relaxing with his family at their
home.
We invite you to email Pat at
pomeranz@heiser.com.Toyota Avalon Hybrid Earns 2013 Auto Pacific 'Ideal Vehicle Award'
+TOYOTA Motor Sales demonstrated its ability to listen to its customers yet again.
Named in the annual Auto Pacific Ideal Vehicle Awards (IVA), the +Toyota Avalon
Hybrid flagship sedan earned the 2013 top Hybrid/EV. The Auto Pacific IVA “recognizes the cars that
best meet their owner’s expectations and desires about their automotive
purchases.”
The
first Avalon to offer Toyota’s legendary Hybrid Synergy Drive, the Avalon
Hybrid generates 200 horsepower while delivering a city/highway combined 40
miles-per-gallon. Avalon hybrid combines
elegant and athletic styling with interior comfort and refinement. Launched in
early 2013, the fourth-generation Avalon is the most American Avalon yet as it
was designed and developed in the U.S. and assembled exclusively at Toyota
Motor Manufacturing in Georgetown, Ky.
The
IVA are based on a model-year survey of more than 52,000 vehicle owners across
all manufacturers to reveal the vehicles that best meet the owners’
demands. The award survey covers 15 key
vehicle attributes including: exterior styling, exterior size, passenger
roominess, cargo space, driver’s seat comfort, driver’s seat visibility,
info/entertainment technology, interior lighting, power and acceleration, ease
of getting in and out, interior storage compartments, ride, handling, safety
features and tires and wheels.
TMS July Sales Jump 17 Percent; Camry
No. 1 Car, Toyota No. 1 Retail Bran
Toyota
sales surged to 193,394 units in July, up 17.3 percent on a raw volume
basis. For the fourth consecutive month,
Toyota was the No. 1 retail brand, and +Toyota Camry had its best July sales month
since 2010 – continuing its reign as the best-selling car in America. “Solid industry sales in July point to a stable
market indicating a recovering economy,” said Bill Fay, Toyota division group
vice president and general manager. “Consumer confidence also maintained
elevated levels as evidenced by strong retail sales. Sales are being driven by consumer confidence,
pent-up demand, new products and excellent financing options.”
Other
Highlights Include:
- Corolla sell down efforts resulted in sales of 24,463, up 3.5 percent
- Prius family had its best-ever July with 23,294 sales, up 40 percent
- The all-new Avalon posted triple digit gains of nearly 230 percent over the same period last year
- Toyota Motor Sales hybrid sales increased about 37 percent and hold more than 60 percent market share.
- All-new RAV4 sales up more than 28 percent for sixth consecutive record-setting month.
- Sienna up more than 10 percent, topping 10,000 units.
- Toyota Division pickups increase 15.5 percent.
+Fortune Magazine: Toyota Has An ‘Uncanny
Connection’ With Its Customers
Prius c Named a ‘10 Best Back-to-School Car of 2013’
The
Toyota Prius c has been named one of the “Top 10 Best Back-to-School Cars” by
+Kelley Blue Book, a popular auto shopping website. Criteria for selecting the list
included earning high grades in fuel economy, safety, style, versatility and
overall value. With an industry-leading 53 mpg in the city, a starting price
below $20,000, upstanding residual values and the reassurance of Toyota’s
reputation for reliability under its belt, the Prius c hybrid is a smart choice
for students looking to offset their ever-climbing educational costs,” KBB.com
editors said.
With
the 2013-2014 school season right around the corner, many parents and students
will be taking a trip to the car lot as part of their back-to-school shopping.
Editors from Kelley Blue Book’s kbb.com hand-picked a selection of new cars
they recommend for students who may be considering their MPG as well as their
GPA.
+Edmunds.com Readers Name +Scion FR-S the
Best Car for College Grads
The Scion family of cars includes five great models that would be perfect for anyone fresh out of school, whether it’s the fuel efficient Scion iQ or the roomy and practical Scion xB. Readers of Edmunds.com had something else in mind, however, when they were polled for the 4th annual list of Best Cars for College Graduates.
The Scion family of cars includes five great models that would be perfect for anyone fresh out of school, whether it’s the fuel efficient Scion iQ or the roomy and practical Scion xB. Readers of Edmunds.com had something else in mind, however, when they were polled for the 4th annual list of Best Cars for College Graduates.
As
it turns out, that something else was the 200 horsepower, rear-wheel drive
Scion FR-S. The
Scion FR-S was pitted against around two-dozen other cars, all of which were
2013 models that needed to fit the following criteria: They needed to be priced
around $25,000, had to be attractively styled, needed to offer a fun driving
experience, and had to include the type of features desired by drivers in their
20s.
While
some of the competitors in the list came relatively close, ultimately the
readers decided that the Scion FR-S provided the best combination of styling,
performance, and features with 15.2% of the total vote. Check out all of the
details at the Yahoo! Autos article below, and don’t forget to look into our
$750 Scion College Grad Rebate when you buy your new Scion.
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